NBPAC Grand Opening: How Our Team Put Together a Star-Studded Gala Event

With an address in the heart of the New Brunswick, New Jersey's bustling downtown, the New Brunswick Performing Arts Center (NBPAC) was always envisioned as a cultural hub -- a premiere arts destination for the tri-state area. That vision became a reality on September 4, 2019 at the NBPAC Grand Opening celebration.

The building of NBPAC was spearheaded by the New Brunswick Development Corporation (DEVCO). The project was a collaboration between numerous public and private organizations and was supported by many prominent New Jersey figures, including New Brunswick's own Mayor James M. Cahill.

For nearly two years, New Brunswick eagerly awaited the completion of one of "the most significant urban development initiatives in New Jersey." As the brand-new performing arts center began to take shape, DEVCO called on our sister company, MediaCutlet, to bring the NBPAC Grand Opening gala to life.

NBPAC Grand Opening: Our event production services

To produce an event of this scale, we needed the help of the wider Hurricane Productions/MediaCutlet team. In total, we mobilized 17 of our staff members and contractors to provide a variety of services leading up to and during the Grand Opening gala.

Promotional assets

Prior to the event, David Costantini took professional headshots and property photos for NBPAC's Playbill and press packet. These materials highlighted the NBPAC staff, its member companies, and its two state-of-the-art theaters, named for notable patrons of the New Jersey arts community.

Guest experience and client support

Chelsea Rutkowski handled staffing needs and client communications for the Grand opening, and supported NBPAC staff during the event to ensure an incredible experience for their guests.

Living wall and 'Purple Carpet' photo activation

Living Wall Delivery and Setup Crew

When your guest list includes the city Mayor, the county Freeholder Director, the Speaker of the New Jersey General Assembly, and the State Senate President, you roll out the red carpet -- or the Purple Carpet, in NBPAC's case. Several of our team members, including Nick Nittoli and Vincent Velasquez, designed and assembled a living hedge wall with a custom NBPAC logo and floral decor. This activation served as a celebrity-style photo op for guests as they arrived at the gala.

Official event photography and videography

To truly capture the details of a live event, you need to be everywhere at once. That's why we had multiple team members shooting photos and video footage throughout the building during the NBPAC Grand Opening.

The media team included John O'Boyle, Jocelyn Prescod, and Raymond Clinkscale for photography, Michael Struening for video interviews, Corynn Egreczky and David Costantini for event videography, and Tyler Ajamian for aerial drone video.

Green Eco Friendly Plant Wall with Logo

Audio support

Strato Doumanis worked closely with the MediaCutlet, DEVCO, and NBPAC teams to provide audio support for the event speakers and videographers.

Real-time social media coverage

Nicole Fallon and Sean Peek took over NBPAC's Instagram and Twitter accounts for the evening to provide live social media coverage of the Grand Opening.

Same-day video editing

nbpac grand opening instagram post screenshot

After directing our video team throughout the night, Markus Robinson produced an impressive three-minute edit of the footage, delivered mere hours after the end of the event.

Have a corporate event coming up? We can help.

While Hurricane Productions specializes in private events, our team offers all of the above services and more for grand openings, awards shows, trade shows, workshops, conferences, and other corporate events under the MediaCutlet brand. To learn more about our private and corporate event production services, fill out the form below or request a custom quote to get started.

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If you would like to receive booking information or would like to make an appointment please contact us using the form below.

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Creative Services and Special Effects for Tradeshows, Award Shows and more

From brand activations, tradeshows, and corporate functions of all sizes - Hurricane Productions is comprised of solution-oriented team leaders.

One of our most recent clients asked us to develop a 'show-opener' for an award show. A basketball arena hosted the show - so the effect not only had to 'wow' an audience of over 1,000 people, but it needed to be safe.

After meeting with the client and communicating with fire safety professionals, Nick Nittoli (Director of Operations) presented a special effect that checked all the boxes.

Sparkular - a safe, environmentally-friendly indoor fireworks system - was used under the control of Hurricane to light up the stage as the show's emcee welcomed the guests to the event. Hurricane programmed, synchronized, and safely controlled through Sparkular's fireworks simulator machines.

Unlike typical indoor fireworks, this non-pyrotechnic system is neither hazardous nor explosive. When the Sparkular machine is activated - a specialized powder safely combusts - providing a dazzling firework display.

As an added precaution, Sparkular machines come with an emergency stop tilt function. It automatically stops the fireworks program if the machine is tipped over or tilted more than 45 degrees.

Learn more about how we can develop creative solutions for your event by contacting us here.

Audi Q5 Launch Event Ray Catena's Casino Night – Freehold, NJ

If you really want to make an impression when you're unveiling a new product to the world, you introduce it with an unforgettable launch event.

That's exactly what Ray Catena – Audi in Freehold, NJ did on April 20 to celebrate the launch of the new Audi Q5. With the help of Hurricane Productions and MediaCutlet, the dealership transformed from a car showroom to a spectacular casino, complete with games tables, live entertainment, and even aerial acrobatics. Game tables provided by A1 Casino Party.

Vincent Velasquez and Strato Doumanis, co-founders of Hurricane and MediaCutlet, produced Audi Casino Night, and brought together the unique talents and assets of each company to make the event one to remember for staff and patrons of the dealership. The team built what they called the "Hurricane Canopy," a large structure that allowed Hurricane's lighting director Nick Nittoli to hook up purple full ballroom uplighting, strobe lights and CO2 jets for a club-style haze effect. On one wall of the dealership, Strato coordinated projection mapping to create a lit-up, electric environment like one might find in Las Vegas or Atlantic City.

"We projected the Audi logo, the Q5 launch commercial, and just some other animations and effects to make this place really come alive and look like a casino," said Strato in a behind-the-scenes MediaCutlet video.

There was no shortage of entertainment during the event. In keeping with the casino theme, attendees could choose from casino-style games like blackjack, roulette and craps. Hurricane DJ Alvin kept the music going in between sets of the live band that played throughout the evening, while an aerial silk performance artist wowed the crowd.

The media team at MediaCutlet made sure the event was well-documented. In addition to capturing on-the-ground video, MediaCutlet flew a DJI Mavic Pro drone for great footage inside and outside the dealership.

Corporate Events hosted at Rutgers Football Recruiting Pavilion

Corporations seeking a motivational and hi-tech space for an upcoming event should look no further than High Point Solutions Stadium in Piscataway, NJ. The home of the Scarlet Knights features a number of event spaces - including the Brown Recruiting Pavilion - that can accommodate a variety of corporate functions of all shapes and sizes.

The pavilion is accentuated by tall glass windows and an outdoor deck that overlooks the football field.

Hurricane Productions provides audio and visual solutions for the unique space as well as other locations around Rutgers University.

At a recent event hosted by Allstate, Hurricane helped the insurance leader integrate its own technology with existing technology operated by the University.

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Loeb Boathouse Central Park Welcomes Phi Sigma Sigma's Centennial Celebration

The Loeb Boathouse Central Park is not just for intimate dinners.

The beautiful, lakeside restaurant, located in the heart of New York City, is also host to private and corporate events. Gorgeous dining rooms, shaded patios and delicious catering menus make the Loeb Boathouse Central Park an ideal destination for your next corporate event.

Phi Sigma Sigma celebrated their Centennial Anniversary with dinner and dancing at the Boathouse. The dinner was one event during a week full of activities to celebrate and commemorate the organization. The Loeb Boathouse served as a central location that allowed women of all ages to connect and celebrate.

Hurricane Productions provided DJ entertainment for Phi Sigma Sigma's dinner at The Boathouse.

DJ Strato Doumanis entertained the guests and kept them dancing until the very end.

Hurricane's photography team captured the event. Hurricane's photographers were not just present at the Loeb Boathouse in Central Park. They also spent the entire week with Phi Sigma Sigma documenting the Centennial Celebration.

Hurricane Productions offers photography and video services for corporate events like Phi Sigma Sigma's. Coverage can be determined on a day by day basis or event by event basis. Phi Sigma Sigma chose to use Hurricane for the entire Centennial week. The week culminated with a photo montage recapping the events.

To learn more about Hurricane Productions' corporate entertainment, production and photography, visit the website or call - 888.393.7066.

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