As another year closes out, 2012 will be remembered at Hurricane Productions for consistency in brand recognition and event production.
In its first year multi-opting select dates on the calendar, Hurricane delivered an full spectrum of entertainment and media products unparalleled to many in its class.
Hurricane relaunched a new website, entertained some visually stunning events and renewed its commitment to building a media portfolio outside of live events.
The creation of 'Hurricane Pulse' bolstered the company's social media presence and reputation amongst industry leaders. Hurricane also developed more photographers and videographers in its visual division. Hurricane Studios will debut in 2013 an entity separate from the entertainment of the company, focusing solely on photo and video production.
Here's a look at our top 25 live events from 2012:
25. Brianna's Sweet 16
When: October 13, 2012
Where: Macaluso's in Hawthorne, NJ
Brianna and her family grew up with New York City roots so Brianna envisioned a Sweet 16 themed around the Big Apple.
From a custom animation which featured Brianna's portraits throughout an animated scene of Times Square to a 'Name in Lights' gobo that reflected the skyline of the city, Brianna communicated her wants and Hurricane brought the NYC vibe to her event.
Brianna and her friends also snapped Instagram photos on their phones throughout the night which streamed right to the four video screens provided by Hurricane Productions.
24. Deborah and Robert's Wedding
When: June 23, 2012
Where: The Bernard's Inn - Bernardsville, NJ
Watch this video. If someone told you this was a second wedding, would you believe them?
Maybe some couples who embark on a second marriage would shy away from a younger entertainment company. But not Deborah and Bobby. This couple met with Vincent and Strato numerous times and sensed the duo's maturity and in-depth understanding of their music preferences.
The Bernard's Inn played host to this wedding which featured uplighting and dancing throughout the night.
23. Katherine's Sweet 16
When: February 18, 2012
Where: The Heldrich Hotel - New Brunswick NJ
Katherine grew up with Hurricane Productions. The company entertained a number of events while she attended elementary and middle school. Her family even hired Hurricane for Katherine's 13th birthday party.
So when it came time for Katherine's Sweet 16, there was no question about her choice of entertainment.
There was just one problem...A wedding event already contracted Vincent and Strato for their services. But with the guidance of a strong support staff, Emcee Benny K, Robert Padovano, and DJ Andrew Schittone headlined this event and provided Katherine with a true Hurricane experience.
22. Paul's Graduation
When: June 9, 2012
Where: TPC Jasna Polana - Princeton, NJ
Seriously...this is a high school graduation.
Nearly 200 guests danced from sunset until midnight in a setting that more closely resembled a nightclub than a country club.
21. Demitria's Sweet 16
When: December 8, 2012
Where: Razberry's - Frenchtown, NJ
Many Sweet 16 girls born in winter months want a 'Winter Wonderland' themed event. But not as many can execute it like Demitria and her family.
20. Danielle and Robert's Wedding
When: September 7, 2012
Where: Branches - Long Branch, NJ
Members of the Bernacchi family stayed connected with Vincent via Facebook through the years.
The relationship that this couple built with the company is second to none. Between visiting the office, following posts on Facebook and exchanging emails and texts, Hurricane delivered a fun-filled wedding celebration for a cool couple.
19. Justine's Debut Celebration
When: July 29, 2012
Where: Eagle Oaks Golf and Country Club - Farmingdale, NJ
While a Bat Mitzvah, Quinceanera or Sweet 16 is more familiar to American families, a Debut Celebration is a traditional Filipino coming-of-age celebration for young women.
A 'Debut' takes place at or around the 18th birthday.
Justine's event features a traditional waltz, rose ceremony, candle ceremony and toasts delivered by key members of her intermediate and extended family.
18. DJ Times' DJ Expo 2012 - Hurricane delivers seminar on video production
When: August 13-16, 2012
Where: Trump Taj Mahal - Atlantic City, NJ
Hurricane's seminar is one of the most attended of a week that consists of education and networking.
Vincent also competed in the 'DJ of the Year' competition.
17. Julya's Sweet 16
When: September 1, 2012
Where: The Rosewood - Edison, NJ
Julya’s Sweet 16 featured all the traditional elements of what would typically be celebrated at a Quinceanera – waltz, changing of the shoes, tiara presentation and more.
From formal introductions to traditional dances, Spanish music and more, the Hurricane Productions staff is able to adapt to any setting and entertain all guests.
Julya's Sweet 16 Photo Album
16. Rutgers Senior Formal 2012
When: May 10, 2012
Where: Livingston Hall - Rutgers University
What's cool about this event is that from start to finish, it takes about 16 hours to produce.
Setup in Livingston Hall commences around 10am and Hurricane's production staff works straight through until the start of the event at 9pm to create a nightlife, club-inspired atmosphere for graduating seniors.
Then it's non-stop entertainment for four hours with a cocktail-style celebration.
This is one of their last events together as a senior class before graduation so RU always makes it a night to remember.
15. Jamie's Sweet 16
When: October 27, 2012
Where: Gran Centurions - Clark, NJ
Hosted at The Gran Centurions in Clark, NJ, this highlight video captures a nightlife style atmosphere created by great music and interactive entertainment.
14. Derby Days 2012
When: November 10, 2012
Where: College Avenue Gymnasium - Rutgers University
Hurricane's involvement with the event dates back to 2006. Over that span, the organizations involved with the event have eclipsed over $300,000 in monies raised and donated.
13. Petrides School Senior Prom
When: June 7, 2012
Where: Hilton Garden Inn - Staten Island, NY
Proms are a unique event. Students change and mature at a rapid pace from a year-to-year basis.
Trends are different, styles are different, and the music is different as well.
But each year, Hurricane Productions continues to adapt and make each prom a little different to suit each outgoing senior class.
From lighting design to music selection, the nightclub atmosphere that Hurricane Productions creates gives the guests a product that is more mature and sophisticated than a Sweet 16 but not quite a wedding.
12. Ani's Sweet 16
When: June 15, 2012
Where: Manasquan River Golf Club - Manasquan, NJ
Ani knew she wanted an exclusive, VIP experience for all of her friends.
Ani asked Hurricane to be a part of her night because she wanted a nightlife-inspired atmosphere. Hurricane Productions provided full ballroom uplighting, a 'Name in Lights' gobo, party motivators and photography.
Despite it being a summer event, Ani wanted to surprise her guests with Hurricane’s snow special effect.
Ani's Sweet 16 Photo Album
11. Lauren's Sweet 16
When: January 28, 2012
Where: Sterling Gardens - Matawan, NJ
Hosted by Hurricane Productions and Sterling Gardens, Lauren’s Sweet 16 featured all the entertainment elements that make a complete event – a fun and loving family, club-inspired music, and interactive entertainment.
Lauren’s family opted for a full-service experience from Hurricane. Although they initially just considered Hurricane a ‘DJ company,’ Lauren and her family quickly realized that they could find a professional photography and videography service from the company as well.
10. Gena and Steve's Wedding
When: October 14, 2012
Where: Waterside Restaurant and Catering - North Bergen, NJ
Gena and Steve captured the most beautiful day of the season as they celebrated their wedding amongst a diverse group of family and friends.
With music that ranged from oldies to top 40, Gena requested a set of traditional Arabic music. Both sides of the family danced and celebrated with each other while overlooking the New York City skyline.
Hurricane Productions provided entertainment for both the cocktail hour and reception, lighting and video enhancements for the event. Hurricane created custom graphics for the screens inside of the banquet facility and also streamed real-time photos for all guests to view.
9. Isabella's Sweet 16
When: January 13, 2012
Where: The Grand Marquis - Old Bridge, NJ
‘Winter in Moscow’ – a unique, beautiful theme that fit the guest of honor to a tee.
Isabella is a trained ballerina who spent a summer practicing her craft in Russia.
This represents a classic Sweet 16 – one with emphasis on family, ceremonies and presentation.
But that’s not all. We made it snow in the ballroom with the help of our snow special effect enhancement.
8. Rebecca and Joe's Wedding
When: July 14, 2012
Where: TPC Jasna Polana - Princeton, NJ
This couple made sure they genuinely enjoyed each other throughout the evening.
Of course a breathtaking venue for lighting like the TPC Jasna Polana helps with creating an elegant atmosphere. But when it came to planning this wedding – at least musically – this is a couple who did it as a team.
Rebecca and Joe used all of Hurricane Productions’ tools - including online access its entire music library - to direct their wedding experience.
7. Dana and Adam's Wedding
When: February 18, 2012
Where: The One and Only Westmount Country Club - Woodland Park, NJ
Adam and Dana celebrated a winter wedding in the elegant setting of the ‘One and Only’ Westmount Country Club in Woodcliff Lake, NJ. With vibrant reds and room decor, this wedding stands out because of the couples meticulous attention to every detail.
Believe it or not, some couples get caught up in the ceremonies and saying ‘hello’ to every guest. But not these two. Adam and Dana were adamant about making the dance floor the focal point of their celebration.
6. Jennifer and Bill's Wedding
When: July 14, 2012
Where: St. Clement's Castle - Portland, CT
Jennifer and William met while working together on the Board of Directors for Rutgers Dance Marathon.
The couple chose a unique setting in Connecticut for their wedding celebration.
Vincent and the Hurricane team met with Jen and Bill four times to plan all of their musical details. Jen knew exactly what she wanted from the onset of planning and pitched in ideas for all aspects of her lighting design and custom graphic proofs.
But more impressive is that neither the couple nor Hurricane blinked at the prospect of entertaining a large wedding nearly four hours from the company’s homebase. With a keen attention to detail, the couple celebrated a flawless wedding.
5. Dance Marathon 2012
When: March 31-April 1, 2012
Where: College Avenue Gymnasium - Rutgers University
It's a special experience to work with students who are unselfishly working towards the common goal of helping others.
Rutgers University Dance Marathon is the largest student-run philanthropic event in New Jersey. And the 32-hour non-stop event raises money and awareness for the Embrace Kids Foundation located in New Brunswick, NJ.
The most impressive undertaking by Hurricane is the recap video. It was produced in real-time, during the Marathon and shown to all dancers, volunteers, families and more right before the Board of Directors revealed the total monies raised to all.
The company also produces the event's signature line dance music track and video.
And this year Hurricane introduced a live integration of Twitter and other social media to a 50-ft interactive screen in the gymnasium.
4. Brianna's Sweet 16
When: August 17, 2012
Where: The Addison Park - Aberdeen, NJ
Brianna and her guests took over a hundred photos using her unique hashtag #briannasweet16.
The venue and the lighting made those amateur photos look great, too.
The pink uplighting for Brianna’s Sweet 16 accented the entire ballroom to add elegance with a touch of nightclub to her event.
3. Selena's Quinceanera
When: May 26, 2012
Where: The Palace at Somerset Park - Somerset, NJ
Fireworks, interactive entertainment and custom signature enhancements helped Selena celebrate her Quinceanera at the Palace at Somerset Park with unforgettable elegance. All spectrums of music including salsa, meregenue, bachata, and top 40 kept the dance floor invigorated throughout the evening.
Hurricane Productions provided videography, photography, DJ entertainment, montage services, uplighting, design enhancements and more. Selena and her family received photographs in high-resolution and video in DVD format just a few weeks following the event.
2. Elizabeth and Brian's Wedding
When: June 2, 2012
Where: Liberty Hall Museum at Kean University - Union, NJ
The day before an outdoor wedding celebration is stressful. Especially if it rains.
But following a day of showers, the sun held up the weekend after Memorial Day for Brian and Elizabeth.
The couple celebrated a tented wedding on a summer day in New Jersey – devoid of humidity or a cloud in the sky. Guests congregated in the garden for the wedding ceremony, enjoyed cocktail hour during dusk and danced together into moonlight.
The weather coincided with Brian and Liz’s music selection – a perfect mix of oldies, Spanish music, and top 40 to keep all ages socializing and dancing together throughout the evening.
1. Hurricane Pulse - Instagram incorporated in live events
Ok, so it's not a live event. But our No. 1 spot belongs to the biggest 'Event Innovation' we added to our live event portfolio in 2012.
Hurricane Pulse is interactivity, redefined.
You're are already sharing pics with friends on Instagram, connecting on Twitter … and needless to say, everyone is on Facebook.
Now just think about how cool all of this can be at your special event.
Here’s how it works:
Instagram photos and Tweets are fed directly to our high-definition screens using an event-specific hashtag. Your guests don’t need anything but the apps installed on their phones
(Yes, it’s that simple).
That’s not all. Hurricane prints your photos straight from Instagram at Kiosks around your private event space.
Forget a photobooth, this is way cooler.
Wait, we’re seriously not done.
Alongside this user-interactive experience, Hurricane’s professional photographers snap pics all night and then posting them just hours after your event right on Facebook.
Pulse is just one of the many features and services Hurricane Productions offers Weddings, Sweet 16s and corporate events.